Social Media Communication Certificate

COMM 2500Introduction to Social Media3
COMM 3500Social Media Strategies3
COMM 3800Social Media Campaigns3
  • Social media professionals manage social media strategy for organizations. In this certificate program, students will learn how to:
  • PLO 1: Demonstrate proficiency in social media feed management.
  • PLO 2: Apply social media analytics when monitoring public image.
  • PLO 3: Conduct market research analysis via social media.
  • PLO 4: Design social media campaigns.
  • PLO 5: Develop content for specific social feeds.
  • PLO 6: Author press releases to be shared on social media.