Public Relations Communication Certificate
Code | Title | Hours |
---|---|---|
COMM 2500 | Social Media I: Introduction to Social Media | 3 |
COMM 3720 | Introduction to Public Relations | 3 |
COMM 4270 | Special Event Planning | 3 |
or COMM 3610 | Speech Writing | |
COMM 4640 | Public Relations Case Studies | 3 |
COMM 4630 | Public Relations Campaigns | 3 |
Total Hours | 15 |
Public relations professionals manage community relations between an organization and the public. In this certificate program, students will learn how to:
- strategize about the public facing side of organizations
- manage public relations campaigns
- manage social media feeds for an organization
- engage in strategic crisis communication
- write press releases for an organization
- write speeches for organizational events
- plan special events (such as fundraisers) for organizations
- client management
- strategize about the public facing side of organizations
- manage public relations campaigns
- manage social media feeds for an organization
- engage in strategic crisis communication
- write press releases for an organization
- write speeches for organizational events
- plan special events (such as fundraisers) for organizations
- client management