Social Media Communication Certificate

COMM 2500Social Media I: Introduction to Social Media3
COMM 3500Social Media II: Social Media Communication Strategies3
COMM 3800Social Media III: Social Media Campaigns3
  • PLO 1: Social media professionals manage social media strategy for organizations. In this certificate program, students will learn how to: -manage social media feeds
  • PLO 2: -use social media analytics to monitor public image
  • PLO 3: -conduct market research analysis via social media
  • PLO 4: -design social media campaigns
  • PLO 5: -develop content for specific social feeds
  • PLO 6: -write press releases to be shared on social media